Management of Electronic and Digital Media
Read your book anywhere, on any device, through RedShelf's cloud based eReader.
Digital Notes and Study Tools
Built-in study tools include highlights, study guides, annotations, definitions, flashcards, and collaboration.
The publisher of this book allows a portion of the content to be used offline.
The publisher of this book allows a portion of the content to be printed.
The publisher of this book allows a portion of the content to be copied and pasted into external tools and documents.
Additional Book Details
MANAGEMENT OF ELECTRONIC AND DIGITAL MEDIA, 5th Edition, provides the most accurate and current information on the management techniques and strategies used in the electronic and digital media industry. The text has helped professors teach this course by using clear, current illustrations and examples, as well as a contemporary approach. Succinctly written, the text covers the most important aspects for future managers in the broadcast, cable, radio, and new media (Web and mobile) industries.
Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
|Sold By||Cengage Learning|
|ISBNs||111134437X, 1133712037, 9781111344375, 9781133712039|
|Number of Pages||338|